{"id":612,"date":"2014-10-08T18:35:05","date_gmt":"2014-10-08T18:35:05","guid":{"rendered":"http:\/\/spc.nextgentech.pk\/?p=612"},"modified":"2019-06-05T16:02:59","modified_gmt":"2019-06-05T16:02:59","slug":"social-new-seo","status":"publish","type":"post","link":"https:\/\/spc.nextgentech.pk\/?p=612","title":{"rendered":"Social Content is the New SEO"},"content":{"rendered":"<p>SEO is dead, a trend of the past, and dare we say, archaic! The art of manipulating search engines through mass-produced duplicate content, keyword stuffed articles and spammy backlinks are long behind us. Today, the updates to Google\u00e2\u20ac\u2122s algorithm make SEO all about quality, relevant content that users are genuinely searching for. Simply creating and sharing content is the secret sauce \u00e2\u20ac\u201c or not-so secret. SEO success is the intricate combination of content and social. Simply put, social content is the new SEO.<\/p>\n<p>Using content to fuel your SEO strategy is necessary, adding multiple social media platforms to your existing plan will propel your efforts to the next level. A functional site that acts as a destination for users, coupled with expert content, social and these SEO best practices will ensure your brand\u00e2\u20ac\u2122s success<\/p>\n<ul>\n<li><a href=\"http:\/\/spc.nextgentech.pk\/seo-power-blogging\/\">Add a blog to your website<\/a> \u00e2\u20ac\u201c What better place to showcase your brand\u00e2\u20ac\u2122s fabulous content than on your own blog? Blogs are ideal for creating content, drawing in new and repeat customers, and providing an interesting voice to your social networks. Blogs are an integral part of any content marketing strategy.\n<ul>\n<li>Optimize your blog &#8211; Using WordPress to create a blog not only allows you to easily add content on a regular basis, giving consumers a reason to keep coming back, you can also add title tags and descriptions that are in line with your content. There is a host of WordPress plugins offering SEO solutions. The one we use, recommend and is most often used is Yoast.<\/li>\n<li>Write shareable content \u00e2\u20ac\u201c Don\u00e2\u20ac\u2122t write content for contents sake. It\u00e2\u20ac\u2122s imperative to create a blog that visitors visit to actually read and find valuable. User\u00e2\u20ac\u2122s time on site is a key factor in SEO ranking, the longer your visitors are spending time on your site the better.<\/li>\n<\/ul>\n<\/li>\n<li>Use images \u00e2\u20ac\u201c we live in a visual world and oodles of text are not what draw the eye to a post. While killer content and <a href=\"http:\/\/spc.nextgentech.pk\/create-attention-grabbing-headlines\/\">attention grabbing headlines<\/a>\u00c2\u00a0are imperative to the success of a post, the addition of images is an additional way to draw readers in.\n<ul>\n<li>Optimize your images \u00e2\u20ac\u201c Images, like content, can be optimized just like a blog post. When adding photos include a title, link, description, and alt tags.<\/li>\n<li>Share your images \u00e2\u20ac\u201c Always include an image when sharing your content on your social media platforms. Social media users have hundreds even thousands of pieces of content flying through their multiple feeds every hour. Eye catching imagery increases the chances of your followers stopping on your content to see what its all about.<\/li>\n<\/ul>\n<\/li>\n<li>Share and be social \u00e2\u20ac\u201c Social networks aren\u00e2\u20ac\u2122t just a place to get followers, likes and share your content. Social networks actually require \u00e2\u20ac\u0153socializing\u00e2\u20ac\u009d. In addition to sharing your content don\u00e2\u20ac\u2122t forget to engage your followers, follow other brands in your industry, and provide info or content from sources other than your own.\n<ul>\n<li><a href=\"http:\/\/spc.nextgentech.pk\/craft-killer-content-facebook\/\">Create a content strategy<\/a> \u00e2\u20ac\u201c For successful content, a strategy must come first. Content, ideally is written on a regular basis and posted at least two times a week. Editorial calendars and keyword research are extremely useful in helping you create there best content for your brand.<\/li>\n<li><a href=\"http:\/\/spc.nextgentech.pk\/building-brands-social-media-presence\/\">Create a social strateg<\/a>y \u00e2\u20ac\u201c Once armed with a content strategy and editorial calendar, a social strategy can be put into place. Using your editorial calendar and previous keyword research will help you create a voice for your brand and cement your pos<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>SEO is dead, a trend of the past, and dare we say, archaic! The art of manipulating search engines through mass-produced duplicate content, keyword stuffed articles and spammy backlinks are&#8230;<\/p>\n","protected":false},"author":1,"featured_media":614,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[105,229,230,98,99,231,232,33,47,193,102],"class_list":["post-612","post","type-post","status-publish","format-standard","has-post-thumbnail","category-seo","tag-blog-for-business","tag-blog-for-seo","tag-branding","tag-content-marketing-2","tag-content-marketing-strategy","tag-image-optimization","tag-power-of-seo","tag-seo","tag-social-media-3","tag-social-optimization","tag-strategy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social Content is the SEO | Social Pop Creative<\/title>\n<meta name=\"description\" content=\"Creating and sharing content is the secret sauce. SEO success is the intricate combination of content and social media. Social content is the new SEO.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spc.nextgentech.pk\/?p=612\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social is the SEO | Social Pop Creative\" \/>\n<meta property=\"og:description\" content=\"Creating and sharing content is the secret sauce. SEO success is the intricate combination of content and social media. 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